《跨文化旅游英语实践教程(学生用书 套装共2册)》注重培养学生运用英语体验外来文化和对外传播本土文化的跨文化能力,适用于英语专业、商务英语专业、旅游管理专业以及其他综合素质培养为目的的本科专业旅游英语教学。
Chapter 1 Design a Foreign Trip for Yourself
Unit 1 Air Ticket Reservation
Part One: Ticket Reservation Skills
Part Two: Ticket Reservation Procedures
Part Three: Sample Analysis
Part Four: Aircraft Structure
Part Five: Check-in in Airport
Unit 2 Hotel Reservation
Part One: Hotel Reservation Skills
Part Two: Hotel Fees
Part Three: Sample Analysis
Part Four: Hotel Room Service
Part Five: Hotel Check-in and Check-out
Unit 3 Travel Transportation
Part one: Airport Transportation
Part Two: City Ticketing
Part Three: Sample Analysis
Part Four: Taxi in Another Country
Part Five: Conversation in Taxi
Unit 4 Scenic Spot Design and Reservation
Part One: Scenic Spot Design
Part Two: City Pass
Part Three: Sample Analysis
Part Four: Learning Scenic Spots
Part Five: Inquire about Scenic Spots
Unit 5 Catering Etiquette
Part One: Restaurant Reservation
Part Two: Western Table etiquette
Part Three: Sample Analysis
Part Four: Tip Culture
Part Five: Ordering Food in Restaurant
Unit 6 Shopping and Souvenir Hunting
Part One: Shopping Location Hunting
Part Two: shopping skills
Part Three: Tax Free Shopping and Text Refund
Part Four: Sample Analysis
Part Five: Shopping in Duty free shop
Unit 7 Design Appreciation
Travel in Philippines
Itinerary in Malaysia
Chapter 2 Design a Local Trip in China for Foreign Tourists !
Unit 8 Customer Survey
Part one: Foreign Tourists Perspective to China
Part Two: Questionnaire Design
Part Three: Sample Analysis
Part Four: Clients Preliminary Survey
Unit 9 Itinerary Design
Part one: Itinerary Theme
Part Two: Chinese and Western Cultural Differences
Part Three: Sample Analysis
Part Four: Itinerary Design
Unit 10 Scenic Spot Introduction ! 134
Part one: Scenic Spot and Culture
Part two: Introducing Chinese Traditions
Part Three: Sample Analysis
Part Four: Scenic spot Introduction
Unit 11 Local Cuisine Introduction ! 140
Part One: Differences between Chinese Food and Western-style Food
Part Two: Translation of Chinese Dishes
Part Three: Sample Analysis
Part Four: Conversation in Chinese Restaurant
Unit 12 Design Appreciation
One Day Trip to Westlake
One Day Trip in Hangzhou
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